Why Your Site Needs Quality Content
- aftiemema
- Aug 31, 2021
- 3 min read
As Poland welcomes more people from other countries, it's vital for your site to have quality content that non-Polish speakers can read without filtering it through translation software.
Indeed, even the gov.pl website now maintains pages in English! As recently as three years ago, Chrome translations were all the help any foreign entrepreneur could hope for to get their business off the ground.
Of course, not every cudzoziemiec wants to start a business. Many just need services, such as those for legal and medical matters. And you shouldn't have to rely on iffy software translations to get your message out to new clients or customers.
That is a major reason why your site needs quality, well-researched content. Krejados now presents other reasons to partner with a quality content writer.
The Foreigners' Confusion
No matter how much somebody wants to live in a different country, upon landing, there is a great deal of confusion and culture shock. Often, the newly-arrived have no idea how to address legal matters like obtaining a residence permit, or how to find medical care.
And those are just necessary services; imagine how dislocated they must feel, living in a culture that's perhaps so different from their own?
You can do your part to ease the transition into Polish life for your clients by providing them informative articles that tie into your business or the services you provide.
How to Get Quality Content on Your Site
By far, the easiest way to ensure your English-speaking prospective clients will understand what you have to offer is by building a language 'switch' into your site. You might, for instance, include English, Russian and Ukrainian - as the Polish government website so recently has done.
However, you're left with the same problem as when prospective clients run your page through Chrome: an iffy translation that, perhaps, delivers incorrect information.
Of course, those language toggles are great for making your website accessible to speakers of other languages.
But if you want to present curated content - a blog or how-to page that doesn't rely on machine translation, you need a qualified, experienced content writer.
"Good content isn't about good storytelling, its about telling a true story well." – Ann Handley
Krejados knows the value of quality content. Not just putting the right words together, but making them reach your future clients on a deep and personal level.
Krejados specialises in making sure your page appears first among search engine results, making it easily accessible to your new, non-Polish-speaking clients.
Even if you never expect to have a non-Polish-speaking client, posting content in English will attract English speakers to your site, thereby increasing your traffic numbers (and doing great things for the algorithms!).
Unfortunately, Poland is a mystery to most of the rest of the world. By posting content in English, you can help introduce Polish business and culture to the global community.
Working with Krejados Writing Services, either as a one-time project or a long-term collaboration will help your site attract more attention from businesses abroad...
As well as newly-arrived entrepreneurs hoping to make a life for themselves in Poland.
Why You Need a Content Writer
Three years ago, upon landing in Poland, I couldn't say so much as dziękuje properly. Imagine how it was, trying to get everything in order for the residence permit, applying for a PESEL...
Even shopping for food was difficult!
Fortunately, by sheer luck and a great deal of help from a select few people, I was able to get my business established.
Now, Krejados Writing Services offers to partner with you so you too can help welcome new ideas and do your part in presenting Poland to the wider business world.
Now, discover how cost-effective partnering with Krejados Writing Services can be...
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